Sohar International Bank, an Oman-based bank previously known as Sohar SAOG, has revamped its Interactive Voice Response (IVR) system to enhance the experience of customers.
The new upgrades aim to provide exceptional services and personalized digital experiences to its valued customers, enabling them to access the call center through various channels like web chat that provides quick response to their questions.
The revamped IVR system includes advanced self-service options, such as self-authentication via IVR, card activation (Credit and Prepaid Cards), PIN reset and account balance check. These options are designed to enable the customers to perform several tasks independently.
Mr. Abdul Qader Al Sumali Chief Retail and Premier Banking Officer – Sohar
“At Sohar International, we continuously strive to enhance our customer experience by leveraging the latest technology. The revamp of our IVR system is a testament to our dedication to providing superior, personalized services and ensuring that our customers can access the assistance they need, whenever they need it. Our focus remains on the augmentation of our customers’ experience, which constitutes a cornerstone of Sohar International’s strategy.”
The Mobile Banking App, Internet Banking and card blocking facilities serve as protection tools to the bank’s esteemed customers. With experts specialized in the applications of retail products and services, it’ll streamline the process of requesting the preferred product or service for both existing and new customers, encouraging the customers to manage their needs at their own convenience.
Sohar International has established dedicated lines to cater to the specific needs of traditional, Islamic and corporate customers, ensuring that the customers get specialized assistance. The queuing system has also been upgraded to grant Sohar | Premier, Sohar | Wealth, and Sohar | First customers priority access to dedicated representatives.
These upgrades highlight the bank’s commitment to maintaining its competitive edge, and the proactive approach in catering to the needs of diverse customer. These initiatives also reflect the bank’s efforts to contributing to the sustainable growth.
