Saudi Arabian Ministry of Environment, Water and Agriculture (MEWA) is collaborating with the Coca-Cola bottling company of Saudi Arabia (CCBCSA) to protect the environment and persevere natural vegetation in support of the Kingdom’s Vision 2030 sustainability goals.
The Memorandum of Understanding (MoU), formalizing the engagement, was signed by Mr. Ghazai bin Saif Al-Otaibi, General Manager, Ministry of Environment, Water and Agriculture, and Eng. Mohammed bin Abdullah Bahattab, Deputy General Manager, Coca-Cola Bottling Company of Saudi Arabia.
The signing ceremony was also attended by high-level representatives from the Ministry, Saudi Authority for Industrial Cities and Technology Zones (MODN), and CCBCSA.
The signing of the MoU follows a recent pledge between the Ministry and CCBCSA that both parties will contribute toward planting 1,200 trees around the CCBCSA plant at the Al Majma’ah Governorate in the Sudair region.
This project was developed to improve liveability in the country and is aligned with a key objective of His Royal Highness the Crown Prince’s Saudi Green Initiative to plant 10 billion trees and runs parallel to Green Riyadh’s goal of planting 7.5 million trees.
Commenting on the agreement, Mr. Ghazai bin Saif Al-Otaibi, stated that “This MoU aims to develop a framework to enhance cooperation and integration between the Ministry of Environment, Water, and Agriculture and the Coca-Cola Bottling Company of Saudi Arabia. It supports afforestation and the development of natural vegetation between both parties and will actively contribute to achieving the environmental goals of the Kingdom’s Vision 2030. The importance placed on preserving the environment and supporting wildlife will help reduce pollution, raise air quality, and create more green spaces in cities across Saudi Arabia.”
Meanwhile, Eng. Mohammed bin Abdullah Bahattab, DGM, CCBCSA remarked that “We are honored to work with the Ministry of Environment, Water and Agriculture on initiatives to protect the environment and preserve the natural vegetation and wildlife of Saudi Arabia. As a system, Coca-Cola aims to create a more sustainable future for our planet by making a difference in the communities we serve. Contributing to the Kingdom’s Vision 2030 goals through reforestation as well as sustainable initiatives on water irrigation and consumption will be key milestones for us in the Kingdom.”
CCBCSA has also undertaken an initiative throughout its plant to improve irrigation, reduce water pollution, improve efficiency and adopt deficit and conservation practices.
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