The National Bank of Bahrain (NBB) has been named the ‘Best Retail Bank in Bahrain 2023’, maintaining this position for the second consecutive year.
The bank’s Loyalty & Rewards application ‘Points by NBB’ has won the title of ‘Best App for Customer Experience in Mena 2023’ at the Mena Banking Excellence Awards, organized by MEED (Middle East Economic Digest).
NBB is Bahrain’s leading financial institution and the award is a recognition of the bank’s highly innovative and customer-centric products, services, and digital platforms.
For its recognition as Best Retail Bank, the Judging Panel commented that, “NBB has emerged as a digital and data-driven organization, delivering innovative solutions to customers with immediate value to clients. This success has been driven by the Bank offering an enhanced customer experience with bespoke and customized service offerings to cater to all customer segments. NBB’s commitment to customer satisfaction has earned them this position as Best Retail Bank Bahrain.”
Mr. Usman Ahmed, NBB’s Group Chief Executive Officer, said that these awards are a testament to the Bank’s commitment to being customer-centric and digital-first in its product and service offerings, ensuring a simplified and rewarding banking experience for its customers in the rapidly transforming regional banking industry.
Mr. Subah Abdullatif Al Zayani, Chief Executive of Retail Banking, stated that, “In recent years, we have curated an extensive line-up of products that put our customers first and ensure that they receive a highly personalized customer journey.”
“Furthermore, thanks to the extensive work that went into making our fast-developing rewards platform ‘Points by NBB’ user friendly, and accessible where many new and exciting features are being planned, our app is now regarded as one of the best of its kind and we’re very pleased that it has been named as the Best App for Customer Experience,” Mr. Al Zayani added.
