EXEED, a Chinese luxury car maker brand, which is deeply engaged in high-end customers, has prospectively brought after-sales service to an unprecedented strategic level, as the global auto market enters the era of stock competition.
Taking the delivery of new vehicles as the starting point of high-quality after-sales services, EXEED strives to create differentiated after-sales services, establish deep communication and emotional connections with users with warm, intimate and reassuring services, and provide customers with one-stop worry-free automotive services throughout the vehicle life cycle.
The ultimate user experience
For EXEED brand it is of equal importance in terms of selling products as well as providing services, thus forming a synergy between excellent product power and outstanding after-sales services, and building the word-of-mouth of users, to develop the endogenous power of EXEED brand for continuous upward development.
EXEED brand strengthens the after-sales service system and processes, optimizes several in-store links such as appointment, reception and diagnosis, and establishes SOPs with a team of the professional division of labor responsible for the implementation. With outstanding product power as the cornerstone, and optimized service processes and professional staffing as the cores, EXEED brand applies craftsmanship to all aspects of after-sales services to provide customers with value and service that exceeds expectations.
Brand service for Understanding Users
Since its establishment, EXEED has been adhering to the brand service commitment of “understanding users’ thoughts, and favoring users’ needs”. With the rapid expansion of its global service network, EXEED is deepening its after-sales service details and giving customers tangible benefits they can perceive through understanding their needs.
In Eastern Europe, more than 100 EXEED outlets provide customers with scooter services and have started to fully implement door-to-door vehicle pick-up and delivery services, in Kazakhstan, EXEED also provides free roadside assistance and scooter services.
In addition, not only does EXEED provide services in the after-sales of vehicle, but also gives users a sense of privilege around user travel in more aspects. On the highways of the southern cities in Eastern Europe, EXEED offers VIP services with free access to its vehicle owners, which covers 28 highway booths in Eastern Europe. At the largest airport in the region, EXEED also offers a VIP lounge for its vehicle owners.
Under the dual impact of economic downturn and epidemic in 2022, EXEED continued to make deep development around its SUVs of LX, TXL and VX, with cumulative sales of 51,142 units from January to December, an increase of 37.6 percent year-on-year, and the number of users exceeding 100,000, demonstrating the approval and trust of the market for the EXEED brand.
EXEED brand will continue to make efforts in product quality and after-sales services, and upgrade the services around the whole life cycles of user’s vehicles. EXEED will keep pace with the development trend of the automobile industry and focus on the real needs of users through commitments to product quality and care for users, so that EXEED vehicles can make steady progress on the road of high-end brand advancement. Regarding EXEED will roll into the UAE market in 2023, we will offer a premium service experience for UAE customers.
Related: Extensive Middle East expansion rewards EXEED with greater acceptance