Indian edtech startup ‘KidsBuddy’ ventures into GCC market

KidsBuddy
Indian edtech startup KidsBuddy enters GCC region.
By Amirtha P S, Desk Reporter
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KidsBuddy, an education technology (edtech) startup from India, has revealed its intention to launch its service for the 16.3 million kindergarten to 12th grade (K-12) students in the GCC region.

The edtech platform, KidsBuddy also got selected for the Annual Investment Meeting (AIM) among the few startups from India to display their products at the upcoming event.

The launch of KidsBuddy in the region comes as the edtech market in the Middle East and Africa (MEA) region is expected to reach $7 billion by 2027, due to the adoption of technology solutions and products in classrooms by schools across the region.

The global edtech market size was valued at $254.80 billion in 2021 and is expected to reach $605.40 billion by 2027, according to Research and Markets, a market intelligence provider.

KidsBuddy was established in 2020 during the COVID-19 pandemic by the Co-Founders Mr. Sareesh Polassery and Mr. Ranjith Kodungallur of Indbytes Technologies Private Ltd.

Developed by groups of doctors, child psychologists, teachers, software engineers, and parents, KidsBuddy is a mobile application platform specially designed for children to nourish academic knowledge and extracurricular activities.

The KidsBuddy offers a wide range of activities focused on children aged 4-12. It promotes learning through games and activities and encourages pen n paper activities. KidsBuddy Smiley, specially developed for 4 to 12 years old children, has been used by 13,000 students, over 200 schools, and in 12 countries.

Sareesh Polassery
Sareesh Polassery
Co-Founder
KidsBuddy

“As a relatively new app we are still at a developing phase and looking for potential investors. We are really glad to be part of AIM 2022 Startup, where we will get a chance to pitch in front of many potential investors from the Gulf countries. There will be many global investors with diverse portfolios present at the event. It will give us a chance to network with a huge international crowd, which is a great opportunity for us.”

Mr. Ranjith Kodungallur, Co-founder of KidsBuddy, added, “KidsBuddy Smiley, which is created mainly for 4 to 12 years old children, is a versatile application with menu systems and features that are very easy to navigate. The application has a clean look to the interface and the graphics are user-friendly. The interface has lots of high-quality content that parents and children will find educational and exciting. The fonts, graphics, and expanding screens make the application a pleasure to use.”

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