Creators HQ in the UAE, the world’s first international hub for the content economy’s creators and entrepreneurs, has entered into a strategic partnership with X, the global social media platform to produce exclusive and original content.
This groundbreaking collaboration aims to create purposeful, credible, and quality global content that reinforces the UAE’s status as a leading hub for the creative economy and the content industry while promoting its noble mission of building bridges between cultures worldwide.
As part of this unique partnership, marking Creators HQ’s inaugural major initiative, the company has launched a competition with a $500,000 prize to encourage content creators to produce impactful and exclusive content for X.
This initiative coincides with the 1 Billion Followers Summit, the world’s largest summit dedicated to the content creator economy, which has gained significant momentum in its third edition, attracting over 15,000 content creators and more than 420 global influencers and expert speakers.
Brett Weitz, Global Head of Content, Talent, and Brand Sales, at X, said that, “This strategic partnership with Creators HQ reflects our shared vision of the transformative power of digital media and the role of authentic, innovative content in spreading meaningful messages, celebrating cultural diversity, and fostering global connections. At X, we recognize the vital role creators play in shaping impactful conversations, and with Originals on X, we aim to amplify diverse voices through premium content that transcends borders.”
“As the inaugural initiative of Creators HQ, the strategic partnership with X reflects the significance of this platform’s global reach and influence. It also exemplifies the UAE’s role as a global model for fostering human fraternity, collaboration, and solidarity among nations and communities. The UAE’s noble mission is to drive international cooperation for development, prosperity, and progress for humanity as a whole,” commented Alia AlHammadi, Vice Chairperson of the UAE Government Media Office and CEO of the 1 Billion Followers Summit.
