Bajaj Finserv Direct, a subsidiary of Bajaj Finserv, has launched its Technology Services business hub in the Dubai International Financial Centre (DIFC), as part of its foray into the Middle East market.
Bajaj Finserv Direct, part of the multi-billion-dollar Indian conglomerate, the Bajaj Group, is among India’s leading digital marketplace for financial services. Its Technology Services division, Bajaj Technology Services in the UAE, will cater to the GCC and larger regional markets.
The foray into UAE’s dynamic tech-driven market is a significant milestone in the growth trajectory of Bajaj Technology Services, which will seek to develop solutions at scale for major sectors including financial services, retail & eCommerce, and government enterprises.
Bajaj Technology Services brings a unique blend of deep industry expertise, strong technology capabilities, and a customer-centric approach. Their ability to understand the pulse of the digital consumer, coupled with their experience in delivering large-scale solutions across various industries, positions the company uniquely to help businesses accelerate their digital transformation services.
On the occasion of the launch, Sanjiv Bajaj, Chairman and Managing Director of Bajaj Finserv, said that, “Bajaj Finserv is well poised to be at the forefront of digital transformation in financial services. The UAE, with its visionary leadership and new digital agenda, is the natural choice for our global debut. With the launch of Bajaj Technology Services in the UAE, we hope to enable businesses to thrive in the digital era.”
Ashish Panchal, Chief Executive Officer of Bajaj Finserv Direct, stated that, “The launch of our Technology Services in GCC’s most vibrant digital and financial hub marks an exciting new chapter in the growth of Bajaj Finserv Direct. Strong capital inflows, safe-harbor status, rapid growth of entrepreneurial and startup ventures, and availability of quality talent, has been boosting UAE’s economic activity.”
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