ADNEC Group, a leading company that operates ADNEC Centre Abu Dhabi, has entered into a strategic IT partnership with the UAE Qode, Abu Dhabi’s Unique Global Tech Ecosystem (Hub71).
Under this partnership, ADNEC Group has improved registration, booking and sales processes through innovative solutions and applications to enhance the experience of visitors for Abu Dhabi and Al Ain Summer Sports Editions.
Qportal, an innovative app and platform developed by Qode, has provided easy access to several sports offerings at Abu Dhabi and Al Ain Summer sports editions. This made it easier for the visitors to interact during the booking process, enhancing their experience during the participation and booking for various sports and accompanying events.
Humaid Matar Al Dhaheri MD & CEO – ADNEC Group
“Our partnership with Qode is part of our strategy to increase operational and organizational efficiency and improve the experience of participants at all ADNEC events. It reflects our commitment to leveraging advanced technology to deliver outstanding event experiences for all visitors at the Group’s centers. We are proud of the advanced level reached by national companies in the digital services sector. This partnership reinforces our efforts to support Emirati talent and innovation in these vital sectors and growing Abu Dhabi’s tech ecosystem, contributing to strengthening Abu Dhabi’s position as the capital of creativity and innovation in the region.”
Ahmed Eisa Al Qubaisi, Founder and CEO of Qportal, commented that, “This partnership is a testament to the innovative spirit and technical excellence of UAE companies that have proven their ability to compete regionally and internationally. We are pleased to support the Abu Dhabi Summer Sports and Al Ain Summer Sports by improving operations and enhancing their digital presence with our technology. Our goal is to ensure a seamless experience based on smart technology solutions and applications, making the Abu Dhabi and Al Ain events a leading model of success and excellence.”
The partnership between ADNEC Group and UAE’s Qode has improved venue and leisure booking management for Abu Dhabi and Al Ain Summer Sports through the simplification of operations, enhancing the experience of customers. This also improved data capture capabilities, enabling a comprehensive understanding of the customer behavior and more efficient processing of analytics.
