REALM, the British-Saudi technology company, a market leaders in digital community engagement, has opened its new office in Riyadh’s Diplomatic Quarter (DQ).
REALM’s platform provides a new, convenient way for people to come together in a space they feel comfortable in, aligning with the Kingdom’s vision of dynamic, inclusive, and engaged communities.
With 16 years of experience in Saudi Arabia, REALM is partnering with iconic cities, sports entities, and cultural hubs who are leading the Saudi diversification ambitions, and presenting them with an opportunity to enhance their existing ecosystems to create truly connected communities.
By integrating social engagement, shared experiences, and rewards into one digital platform, REALM enables organizations to enhance their community’s customer experience and get the most out of their physical environments.
Gary Knight, CEO of REALM, said that, “REALM’s approach is grounded in our expertise in community psychology, understanding what truly motivates people to connect, engage, gain deep enjoyment, and form long-standing friendships.”
Knight noted that, “By partnering with REALM, iconic cities, sports entities, and cultural hubs can offer their users a platform, built by REALM, that earns rewards for daily activities. Imagine an online destination that allows users to find like-minded friendship groups to connect with, take part in shared cultural online and offline activities and games, and recommend how to maximize the experiences on offer in the local area, through all of which engagement the user earns loyalty points that can be redeemed for rewards. REALM has the expertise to deliver the technology behind that system and then to run it 24×7.”
“Having established a presence in Saudi Arabia by opening an office in Riyadh’s Diplomatic Quarter, we are marking a new chapter in the company’s regional growth. Our goal is to partner with major city, sporting and cultural destinations in the Kingdom to manage and operate their digital communities, enabling them to unlock the potential of digital interaction and gamification. Our ethos focuses on driving the economic diversification that is key to Saudi Arabia’s Vision 2030, with a focus on smart, sustainable growth,” the REALM CEO concluded.
